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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q28-Q33):

NEW QUESTION # 28
A customer sends a note that they are getting inconsistent results using Contact Data in Journey Builder Decision Splits, while referencing One to Many Relationship defined in Data Designer. The customer explains that the SubscriberMaster Table is already linked to the MyOrders Table using Data Designer. Which three clarifying questions would help a consultant understand more?

A. Are there more than 100 order records that could match?
B. Do any of the orders for that subscriber meet your decision split criteria?
C. Are you integrated with other Salesforce Clouds?
D. Are you using attribute to attribute comparison in your decision split criteria?
E. Is the Contact information spelled correctly?

Answer: A,B,D

NEW QUESTION # 29
If a subscriber, who joined 2 weeks ago, clicks the main CTA (download mobile app), send the subscriber email content on the top five mobile app features. If not, send original email. 50K max daily audience. Series of 3 emails. Based on the scenario above, what is the best solution to automate this daily campaign?

A. Use Journey Builder's (JB) Data Extension Entry Source and JB Email Activities
B. Use Journey Builder Engagement Splits to identify who Clicked the "Download Mobile App' link.
C. Use Automation Studio's (AS) Query Entry Source and AS Send Email Activities
D. Create a daily automation in Automation Studio that includes a single SQL query activity that populates a sendable data extension based on the campaign criteria (joined two weeks ago).
E. Write a SOL query activity joining the sendable audience with the CLICK data view to identify who clicked the "Download Mobile App" link.

Answer: A,B,D

NEW QUESTION # 30
How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A. hourly
B. Biweekly
C. monthly
D. daily

Answer: B

Explanation:
Einstein Engagement Frequency, part of Salesforce Marketing Cloud, analyzes user engagement to optimize message frequency. This model is refreshed biweekly, utilizing 90 days of historical data to provide frequency recommendations. This biweekly refresh cycle allows for the incorporation of recent user interactions and behaviors to maintain the relevance and effectiveness of the frequency recommendations.

NEW QUESTION # 31
Benefit of IS(advanced real-time personalization across various channel, unified customer profile) ----

A. Understand, decide act
B. Listen, Understand , Act

Answer: B

Explanation:
In Salesforce Interaction Studio (IS), profiles are merged using deterministic matching on matched identities.
This method relies on specific, identifiable information (like email addresses or user IDs) to accurately combine profiles. This ensures that the merged profile accurately reflects the customer's interactions and behaviors across different channels, providing a reliable basis for personalized engagement.

NEW QUESTION # 32
Decision split using contact data not working, myorders DE with 1 to many relationship configured in attribute group. What questions you need to ask to troubleshoot. Select multiple

A. Are there any eligible matching orders for that particular contact
B. Are u using attribute to attribute comparison.
C. Is there any spelling mistake in your contact attributes.

Answer: B

NEW QUESTION # 33
......

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100% Pass Quiz 2025 Salesforce The Best Marketing-Cloud-Advanced-Cross-Channel Exam Blueprint

Marketing-Cloud-Advanced-Cross-Channel Test Objectives Pdf & Marketing-Cloud-Advanced-Cross-Channel Exam Collection

Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q28-Q33):

Marketing-Cloud-Advanced-Cross-Channel Exam Blueprint - The Best Salesforce Marketing-Cloud-Advanced-Cross-Channel Test Objectives Pdf: Salesforce Marketing Cloud Advanced Cross Channel

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